Experience the Possibilities - 2018



See more about the educational sessions below.


Collaborate on best practices, discuss challenges, share solutions, network with colleagues and vendors, learn how to generate leads, integrate new products and harmonizing services, at the 2018 EMA Conference. You won't want to miss the impactful sessions providing actionable strategies you can implement immediately, so register today.



Thank You to our Conference Sponsors:

  Gala Dinner and Awards
Cube by Exponential Solutions
  Gala Reception and Saturday Night Beach Party
  Thursday Welcome Reception
Rivet Smart Audio & Air Esscentials Co-sponsors
  Friday Breakfast
  Friday Lunch
Cube by Exponential Solutions
  Saturday Breakfast
PICA Product Development
PICA Product Development    
             Saturday Lunch
The Production Department


Educational Sessions Include:

News On-Hold
Presenter: Cindy Paulauskas & Terri Lydon, Rivet Smart Audio
  Combining promotional messages with news stories to enhance hold time will both reduce caller abandonment and increase revenue. Cindy Paulauskas and Terri Lydon from Rivet Smart Audio will share insights on how news stories can easily be leveraged to increase the value of on-hold products.
LinkedIn Lead Generation
Presenter: Mario M. Martinez, Jr. from Vengreso
  Not one but two in-depth sessions just for you. Learn how to design a content strategy that generates sales leads from day one!

1. Creating a Buyer Centric Social Profile for LinkedIn
2. Networking and Engaging with New and Existing Connections
3. Prospecting for New Decision Makers
4. Engaging Prospects with Content

The Joy of Data: How to Manage Customer Data and Deliver Greater Value
Presenter: Nigel Allinson, CloudMaestro
  This interactive session will discuss how to improve business efficiencies and quality of service while creating new opportunities and gaining insights into the customer journey. Put BIG DATA to work for you.
Confessions of an On-Hold Copywriter
Presenter: Steve Whilhoff, Copy Craft Solutions
  Learn how Steve uses his unique style and wit to create memorable on hold experiences that will have your customers begging for more! But that's not all...Steve's skill and experience transcends beyond on-hold messaging to other copy elements for social media, newsletters, print and more.
On-Hold Industry News: Today's Trends & Tomorrow's Disruptive Technologies
Presenter: Andrea Harshman, PICA Product Development
  Hear all about it! Join Andrea from PICA Product Development to learn the latest in the On-Hold industry. Learn first-hand and understand the industry trends currently, and what is to evolve in the future. Andrea will also reveal the 2018 industry survey results.

View survey overview
Advantages of Diversification
Presenter: The Voice Solutions Team
  Does diversification make sense for your business?  Learn from an industry leader some of the advantages and pitfalls of diversification, how to evaluate possible new ways to grow, and how stay relevant in a quickly changing marketplace.  The team at Voice Solutions will discuss ways to diversify, how to evaluate each potential opportunity, as well as how to implement new products and services.  Followed by Q&A and open discussion on the topic.
Nose.Brain.Heart. Why Experience Marketing Should Include the Power of Scent.
Presenter: Raymond Czapko, Air-Scent International
  Sound, light, color, temperature, information. Creators of engaging business environments well understand the importance of controlling core sensory touch points. Though these are indisputably vital, how much more so is the perception most directly wired to emotion and memory—the sense of smell? This presentation provides the argument for embracing the business of scent marketing. It is the story of an innate demand created by the powerful connection between the nose, brain and figurative heart. Listeners will discover what is available to add the power of scent to their experience marketing.
Vendor Speed Dating
Presenters: EMA Valued Vendors
  The ever popular Speed Dating sessions provide a an opportunity for our vendors to share the latest and great products and services with all members one small group at a time.

The Hotel

Experience the newly renovated B Ocean Resort situated directly on the famous Fort Lauderdale Beach. This modern beachfront resort is 3.7 miles from Downtown and 7 miles from Fort Lauderdale-Hollywood International Airport.  The iconic South Florida resort, formerly known as the Yankee Clipper, boasts stylish new designs, amenities, and state-of-the-art technology. B Ocean Resort Fort Lauderdale is the true definition of what it's like to B In VogueTM

Let's Celebrate

  This year's conference is not only packed with opportunities to learn, but time to relax as well! Right on the Atlantic Ocean, sea breezes, powder white sand, and cool cocktails are mere steps away. Join us Thursday night for the welcome reception at the Shipwreck Bar featuring a world famous mermaid show. 

Experience a breathe taking sunset, multimillion dollar home tour, and beautiful Florida nature during the Friday night excursion on the magical Jungle Queen boat tour.

Of course the highlight of the conference is always the Gala and Awards ceremony. The night kicks off with a cocktail reception on the Lido deck, then it's time to enjoy a gourmet dinner and MARCE awards. You won't want to miss a second so register today.